Courses

We offer the following Business and Management courses:

Airport Operations

The objective of this course is to provide an understanding of operations management in the aviation industry with specific emphasis on key components.

Applied Communications Concepts

Utilizing basic interpersonal communication skills as a foundation, this course delves into developing a deeper understanding of more complex communication issues in business settings and enhancing communication skills. The course will focus on applying effective communication and conflict resolution skills through a discussion format.

Aviation Management

This course introduces students to various aspects of the Aviation industry and the management challenges therein.

Business Administration

This course introduces you to the nature and scope of decision making in business, and provides an overview of the functional areas of management, finance, marketing, and organizational behaviour. Using a business case approach, you will develop a personal framework for defining and analyzing business problems and developing solutions and plans of action.

Business Ethics

This course will equip you with the knowledge and skills to navigate complex ethical dilemmas in the corporate world. Through a blend of theory, immersive exercises, and case studies, you will gain a deeper understanding of the factors that influence individual and organizational decision-making, while also exploring the intersection between ethics and innovative realms like technology, artificial intelligence development, and the ever-evolving role of media.

Business Law

It is essential for business people to acquire a general understanding of the law as it affects businesses in the conduct of their operation and the legal framework within which management decisions take place.

Business Writing

This course prepares you to become a better workplace communicator. You will focus on ways to strategically plan, format, and send business messages — presentations, letters, e-mails, proposals, and more — leading to better efficiency and efficacy on the job.

Case Studies in Public Relations

Using cases from public and private sector organizations, this course examines the effectiveness of public relations and communications initiatives.

Change Management

Change management is all about executing strategies to achieve goals and objectives. This course focuses on managing the motivation, behaviours, business controls and work environment in order to introduce, stabilize and normalize changes that are necessary to implement new strategies.

Communication Planning

This course provides you with the knowledge and skills required for designing effective communication plans. Different communication planning models are presented, including issue management, project-specific, crisis, annual or operational and more.

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Community and Stakeholder Engagement

This course will examine key concepts in community and stakeholder engagement and how effective relationship building can lead to communication and organizational success.

Water butterfly emerging from the water.

Crisis Communication for Public Relations Professionals

Note: this course is our new Micro-certificate in Crisis Communication for Public Relations Professionals, which can also be applied as an elective in the PR diploma program. Please view the program page for more information about the micro-certificate.

Economics

This course introduces learners to economics and provides an overview of Canadian microeconomics and macroeconomics.

Effective Communication Tools

This course explores the many diverse communications tools available and how to effectively select the best tools to meet your communications goal, objectives, messaging and audiences. This course will also explore new and emerging tools that have an important place in reaching our audiences.

Employment Law and Labour Relations

This course will examine some of the legal principles that, to an ever-increasing extent, govern the employer-employee relationship. In the non-union sector, the common law of contract and several employment related statutes—such as the Employment Standards Act and the Human Rights Code—are of principal concern.

Essential Soft Skills Training

The Essential Soft Skills Training (ESST) micro-credential is a new five-week, part-time, instructor-led online program that will build learners' competencies in critical soft skills: organizational skills, communication skills, critical thi

Ethics and Public Relations

This course examines the function of ethics in society, ethics history, the consequences of transparency, the specific language of communications ethics and the relationship of business ethics and communications. We will examine the roots and current practices of corporate social responsibility and the leadership role communications must play in shaping ethical futures.

Evolution of Public Relations

This course provides a study of how public relations have evolved in order to meet the changing and increasing needs of our society. This look at historical events, and how the role of public relations has emerged, provides you with helpful insight into today's patterns of public relations practice.

Finance

This course is designed to follow the introduction to finance and continues using material presented in Financial Accounting.

Financial Accounting

This course is an introduction to financial accounting. You will be introduced to the accounting cycle as well as the preparation of journal entries and financial statements.

Human Resource Management

This course focuses on the management of human resources (HRM) in a Canadian context.

International Business

This course examines the global environment in which firms operate and how that environment affects the strategies and choices the companies make. We will examine how businesses are managed across different countries, considering factors both external and internal to the company.

International Marketing

In this course you will learn to recognize marketing issues and problems; analyze research information; apply diagnostic tools; perform research for international marketing plans; participate in the development, and more.

Interpersonal Business Communication

The goal of this course is to assist in improving the effectiveness of your interpersonal communication in a workplace and personal setting. You will be challenged to examine the way you communicate, the effect that your communication has on others and the application of the course material in a workplace settings.

Leadership Excellence in Public Relations

Leadership Excellence in Public Relations prepares practitioners to move beyond strategies and tactics to achieve their leadership potential. In this course students will develop the competencies needed to lead a public relations team.

Leadership Skills Development

Focused on applying situational management concepts to real life situations, this course will help students to grow confident in their supervisory abilities, and to be better prepared for management opportunities or roles.

Management Accounting

This course is an introduction to the fundamental concepts of management accounting. It complements concepts covered in Financial Accounting by focusing on the accounting functions internal to the organization.

Management Communication

The course is an introduction to business communication from a management perspective. Also covered will be managing communications in related professional settings including meetings, oral presentations and media interviews.

Management Computing

This course provides a brief introduction to the historical development of computers, the fundamentals of using a PC using the Windows desktop operating system, and hands-on training in the use of office automation application.

Management Consulting

This course serves as a foundation course for those of you intending to enter into the management consulting field on a full- or part-time basis.

Management Practices

This course provides managers and students who aspire to management positions with an opportunity to assess and enhance their own use of contemporary management techniques and practices.

Managing in the Digital Economy

This course will demystify the opportunities and challenges created by technology and provide guidance on how to successfully leverage technology for business success while mitigating risk.

Marketing

This course has been designed to introduce the student to the fundamentals of marketing. The modules are intended to provide an introductory level of understanding of each topic, how that topic relates to the marketing function, and to encourage further studies in each specific area. The course outline will define the specific areas to be covered.

Marketing Communication

This course will build on skills and knowledge introduced in your introduction to marketing course. In marketing communications, you will develop communication planning strategies which will support your organization.

Making Sense of Management

This course deals with management thought and practice. You will be provided with some how-tos relating to various management imperatives

Media Relations

The influence of the news media on public policy, public opinion and consumer behaviour is important to companies and organizations.

Negotiation Skills

Negotiation concepts will offer a foundation for effective negotiating, and thoughtful application and repeated practice of strategic negotiating skills will make collaborative negotiation a habit. You will prepare for negotiations, assess your alternatives, build a climate of collaboration, and get beyond stubborn position-taking to develop agreements that work for both sides.

Operations Management

This course will introduce the basic concepts involved in the design and management of the core function of any business: the transformation process that produces the good or service delivered to the customer.

Organizational Behaviour

This course will look at the impact that individuals, groups and structures have on human behaviour within any modern organization, from nonprofit to public sector to private sector.

Organizational Preparedness and Adaptability

See the Organizational Preparedness and Adaptability program page for full details.

Professional Sales Skills

Based on the consultative sales approach, this course focuses on the self-management, business development and selling techniques that facilitate a successful career in modern professional sales.

Public Relations Theory and Practice

This introductory course reviews public relations and its use in agencies and organizations today, and provides you with a theoretical background that you can apply to your work as a public relations practitioner.

Research and Evaluation

This course focuses on the role of research and evaluation in public relations. You’ll learn the theoretical and practical uses of research in general, as well as specific research techniques and options that can be used with communication plans.

Selected Management Topics

Change management is all about executing strategies to achieve goals and objectives. Topics include the types of change, change planning, organizational readiness, pacing, prioritizing objectives, monitoring progress and business controls, behavioural vs. non-behavioural considerations, leading change and change execution.

Small Business Management

Small businesses represent a vital economic activity in Canada, and small business owners and managers must quickly develop a broad range of entrepreneurial and managerial skills in order to prosper and grow their companies.

Social Media for Public Relations

In this course, we will explore a variety of social media tools, along with the techniques to effectively use them. You will apply the relationship building aspect of social media and learn how to integrate these new practices into an overall social media strategy.

Social Media Marketing

Learn about web-based business models, social media technologies and strategies, and digital marketing trends.

Strategic Leadership

The objective of this course is to create an awareness of what constitutes the process of leadership, and the skills needed to effectively lead in a complex and constantly changing environment.

Strategic Management

This course uses a strategic management approach to provide you with a systematic framework for evaluating the strategies, policies, design, productivity and performance of organizations.

Strategy Execution

Using an intensive workshop format, this course explores the art of executing strategy in organizational settings.

Writing for Public Relations

This course focuses on writing and editing as fundamental skills in the practice of public relations. You learn the basics of editing as well as the elements of good writing, their role in organizational communications and their specific applications in various media.