Course description

Today’s rapidly changing and complex global business environment necessitates the need for highly competent management skills. Global trade is vital as companies look at how to grow their business. The management skills required to do so will become increasingly important throughout the 21st century. This course covers the importance of operating globally, strategies for reaching global markets, the forces that have an impact on doing business in global markets, trade agreements and establishing global operations.

Learning objectives

Students completing this course will be able to understand:

  • the forces impacting the spread of globalization
  • how business conditions and practices differ from country to country
  • international and regional trade agreements
  • exporting, licensing, and foreign direct investment
  • exchange rates and the complications that arise when dealing with multiple currencies
  • strategic and organizational issues for multinational firms
  • the issues facing small and medium sized enterprises entering foreign markers

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