Communication Planning

PART OF: Public Relations

Course description

Communication planning is one of the most important aspects of the public relations function. This course provides you with the knowledge and skills required for designing effective communication plans.

Different communication planning models are presented, including issue management, project-specific, crisis, annual or operational and more. By focusing on the essential steps in developing, implementing and evaluating communication plans that fit the mission, goals and objectives of an organization, you are able to combine both the theory and practice to produce your own sound and effective communication strategies.

Upon completion of this course, you will be able to design detailed communication plans, incorporating an essential planning process into their public relations element.

Learning objectives

  • Apply the analytical and creative skills needed to develop strategic communication plans.
  • Identify ways to effectively implement and evaluate communication plans.
  • Construct communication plans that combine theory with practice.

Registration details

{{ ::(section.startDate | customLongDate) }}{{ ::getSectionTabText(section) }} - {{ ::section.code }}

You have already registered for this course.

View My account

This item is already in your shop cart.

View shop cart
FEES
Fee Tax Subtotal
{{ ::(fee.price | currency) }} {{ ::(fee.tax | currency) }} {{ ::(fee.total | currency) }}
{{ ::(child.price | currency) }} {{ ::(child.tax | currency) }} {{ ::(child.total | currency) }}
    Total {{ fee.totalFees | currency }}

Add to Shop Cart

Note: You must log in to register and pay for this course.

Having trouble registering online? Register by phone: 250-472-4747

You're already on the waiting list for this item.

Sorry, this section is full.

Sorry, this course is not available for registration at this time.

This course is in progress. Please contact us for more details.

Online registration is closed for this course. You may still be able to register by phone. Call 250-472-4747 to find out.

This course is on your wish list. You will be notified when this course becomes available.

Want to receive notification when this course becomes available?

Note: you will need to log in/create a new account to use this feature.

Add to wish list

Info you should know:

RELATED TO: Public Relations