An overhead shot on a green background features five colorful popsicle sticks fanned out on the left, each with a white word: TEAMWORK (red), VISION (orange), CONFIDENCE (yellow), STRATEGY (light green), and MANAGEMENT (blue-green). To their right, a small black chalkboard sign with a white chalk border reads LEADERSHIP in white, suggesting key attributes for public relations leadership.

Email list: Strategic Public Relations Leadership

This new micro-credential is designed for mid-to-senior PR professionals and aspiring leaders.

You will gain advanced competencies in three areas:

  • honing your public relations leadership skills to effectively guide teams and influence organizational success,
  • mastering strategic community engagement to build meaningful relationships, and
  • developing expertise in crisis communication to safeguard reputations in challenging times. 

Delivered through a flexible online asynchronous format, this program allows you to build on your existing PR knowledge and acquire leadership skills for today’s field of public relations.

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